Last week I began posting a four-part series by guest author, John Byram (@jwbyram). I am currently reading (and enjoying) Richard Rumelt’s Good Strategy/Bad Strategy, and so I thought I would share John’s thoughts on how Rumelt’s ten common strategic “blunders” can be applied to scholarly publishing. John is the Director of the University of New Mexico Press and has worked in publishing for over 25 years, so his insights draw on deep expertise and lengthy experience in the field.
John’s originally posted this piece on the Society for Scholarly Publishing Professionals Group on LinkedIn, a closed group. John has graciously given permission for me to share his piece in this open forum. Today is Part IV (the final entry) of the series. Continue reading “Strategic Thinking and Scholarly Publishing, Part IV (Final)”